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BTMA's mission is to promote and represent the legitimate interests of the tyre manufacturing industry in the UK and assist in its development.
BTMA's wide role and scope of activities gives it the authority to represent the industry to customers, the media, government, the EU and other international organisations.
Motor insurers recognise that some motorists may wish to fit winter tyres to their cars during the cold weather. The Association of British Insurers has published a winter tyres agreement.